DOKfront CI
Client
DOKfront
Role
Graphic Designer, Logo Designer
Software
Illustrator, InDesign
Year
2022
Description
The film and animation studio DOKfront asked me to design their logo. I began by presenting examples of other logos to get a sense of their preferences. After gathering their feedback, I sketched out various ideas and proposed different design directions.
They ultimately chose a concept I wasn’t particularly fond of—but that’s how it goes sometimes. I attempted to add more visual interest to the design, but in the end, they preferred a fairly conservative approach. The letter K was a major point of discussion, as you can see in the different versions.
The last picture was a first version, the second to last is the final design and the one before is the design I would have preferred.